Marketing Project Manager - Phoenix, AZ

POSITION SUMMARY

The Marketing Project Manager is responsible for overseeing, managing, and tactically guiding project management for the Marketing and Community Engagement department. Working together with the department director and the entire marketing team, this highly organized individual plays a pivotal role in operationalizing the organization's marketing strategy in alignment with business goals. This individual will manage all marketing projects - overseeing, tracking, and reporting on the status and success of departmental workflows and priorities. Daily and weekly, to support both departmental and organizational objectives, this individual will clarify workload and project progress, ensuring initiatives and workflows are effectively implemented.

This role is responsible for managing the full lifecycle of internal and external marketing projects, activating and managing new projects, engaging positively with stakeholders both within and beyond the organization, overseeing daily and weekly task delegation, leading SOP creation and management, supporting digital asset organization, and maintaining and socializing various brand health measurement dashboards that provide insight into how department is tracking against annual, quarterly, and monthly goals - across all areas of focus, campaigns, and projects.

EXPECTATIONS

Every Adelante Healthcare employee will strive to maximize their performance and contribution to Adelante Healthcare and the community we serve every day.  Employees are expected to work in a manner that demonstrates a commitment to quality, patient safety, employee engagement, innovation, and the highest standards of personal integrity, professionalism, and competence.

OUR CORE VALUES

• Inclusion
• Nurture
• Service
• Purposeful
• Integrity
• Resilient
• Engaged

ESSENTIAL SKILLS AND EXPERIENCE:

• Bachelor’s degree in marketing, Communications, or a related field, or equivalent work experience.
• Five plus (5+) years of experience in marketing project management or marketing operations.
• PMP and/or Lean Six Sigma certification preferred.
• Background in both B2C and B2B environments preferred.
• PR or Advertising agency experience preferred.
• Experience working in-house at a Matrix organization, leading a Project Management Office (PMO) or working a part of a larger PMO preferred, but not required.
• Expert-level proficiency with project management and workflow tools (e.g., Asana, Monday, CoSchedule, Planner, Smartsheet, etc.) - building GANTT charts.
• Experience managing digital asset libraries and organizing complex content archives.
• Best-in-class data analysis and report building skills using Excel (e.g. pivot tables, formulas, dashboards).
• Familiarity with creative production workflows and content calendars.
• Skilled at AI prompt engineering and using AI to drive efficiencies & quality control.
• Proficiency with Microsoft Office Suite and presentation tools.
• Familiarity with and effective at using tools such as Canva and/or Adobe Creative Suite (preferred, not necessary).
• Exceptional organizational skills and impeccable detail orientation.
• High level of emotional intelligence and interpersonal communication.
• Proactive, solution-oriented mindset.
• Ability to work independently and collaboratively across diverse teams.
• Valid Arizona Driver’s License and current insurance
• Ability to perform a variety of assignments requiring considerable exercise of independent judgment

POSITION REPONSIBILITIES

Strategic & Operational Support

• Serve as key partner to the Marketing Director, Marketing & Communications team, and broader organization - facilitating, tracking, and managing departmental project workflows, sharing beginning and end-of-week updates, supporting day-to-day operations, and seamlessly advancing the execution of departmental priorities.
• Set agendas, book meetings, capture notes, and build project plans on behalf of Marketing Director and marketing team.
• Provide visibility into team capacity and progress by creating and managing weekly and daily to-do lists for all marketing team members.
• Lead the development, documentation, implementation, and continuous improvement of departmental SOPs.
• Track cross-functional workflows across brand, creative, content, community engagement, internal communications, and digital marketing.
• Maintain and update all digital asset management systems, ensuring proper file naming, organization, and storage.

Project Lifecycle Management

• Oversee end-to-end marketing project workflows, from intake and scoping through execution, launch, and post-campaign reporting.
• Maintain clear and precise trackers of all departmental activities and priorities - paid, owned, earned, and operational - across the bowtie funnel.
• Develop clear and actionable creative briefs based on intake forms and client conversations.
• Consolidate stakeholder feedback and manage revisions through to final delivery.
• Coordinate with internal and external teams to align resources and meet deadlines.
• Own and manage project management tools and calendars (Preferred experience with Rhythm, Smartsheet, Asana, Monday, AirTable, editorial and traffic calendars).

Performance Tracking and Reporting

• Build, update, and socialize data dashboards to track campaign effectiveness, project status, and team performance.
• Deliver regular reports to the Marketing Director and leadership on progress toward departmental and organizational goals.
• Use data and metrics to identify high-impact activities and deprioritize lower-value efforts - internally, externally, online, and offline.

Community Engagement Coordination

• Support planning and execution of community-facing events, ensuring all logistical and promotional materials are managed efficiently.
• Coordinate internal and external communications related to community engagement efforts.

NONESSENTIAL SKILLS AND EXPERIENCE:

Additional Duties and Responsibilities

• Support strategic initiatives and provide operational support as needed.
• Contribute to cross-functional planning meetings and retrospectives.
• Represent the department in internal meetings and vendor communications

• Other duties as requested or assigned

Patient Centered Medical Home (PCMH) and Integrated Care Team (ICT)

All employees are responsible for promoting and participating in interdisciplinary communication and collaboration to enhance the delivery of quality across the health care system. Employees should maintain an environment which supports and engages patients and co-workers in a caring team-based model to promote wellness and improve health outcomes.

Adherence to Compliance and Code of Conduct

All employees are required to comply with Adelante Healthcare’s written standards, including its Compliance Program and Code of Conduct, policies and procedures and reporting of any conduct that potentially violates Adelante’s legal or compliance requirements. Such compliance will be an element considered as part of the regular performance evaluation.

PHYSICAL DEMANDS AND WORK ENVIRONMENT

The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Physical demands: While performing the duties of this job, the employee may be required to sit for long periods of time, is required to stand, walk, use hands to handle or feel objects, tools or controls; reach with hands and arms; climb steps/stairs; balance; stoop, kneel, crouch or crawl; talk or hear; smell; manage stress as it relates to essential job functions.  The employee must frequently lift and/or move up to 25 pounds without assistance and may occasionally be required to lift or move up to 50 pounds with assistance.  Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.

Work environment: While performing the duties of this job, the employee is exposed to weather conditions prevalent at the time when traveling to various clinic sites.  The noise level in the work environment is usually moderate. The employee may be subject to health hazards (contagious diseases, blood borne pathogens, etc.) when working in the clinic area.